Bad Marketing IV
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Today's contribution was found after I was searching for Chai Latte recipes. This page came high up in the Google search so was clicked.
Lots of folksy stuff about drinking tea then whoa in paragraph four. A rapid gear change to talking about air conditioner systems, rabbiting on about a particular system, its many benefits and where you can buy one.
This is what is known as a sponsored blog post, where the site owner receives payment to promote a product. There is nothing intrinsically wrong in that, but I would love to know the demographic of those looking for Latte recipes who are also wanting to buy air conditioning. I bet it's a very small customer segment.
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